GenWise

GenWise

GenWise

At GenWise, I designed motion graphics, social media content, and in-app experiences that strengthened the brand’s digital presence, driving user growth and retention. This work helped in earning Google Play Store recognition in the Elder category.

At GenWise, I designed motion graphics, social media content, and in-app experiences that strengthened the brand’s digital presence, driving user growth and retention. This work helped in earning Google Play Store recognition in the Elder category.

Year

2023

Social Media & Campaign Design

  • Created engaging social media reels and thumbnails.

  • Drove 50k+ new followers and generated 10M+ views across platforms.

  • Delivered a 100% increase in conversions, directly fueling user base growth.

Thumbnails

AI Videos

  • Wrote original scripts and produced videos using Google Veo3, blending storytelling with AI-driven visuals.

Static Posts & Banners

  • Designed social media creatives that aligned with brand tone and visual identity

  • Created banners, cover images, and in-app banners to enhance profile aesthetics

Performance Marketing

  • Produced engaging video ads optimized for reach and conversions.

  • Designed static creatives and banners aligned with brand identity.

  • Developed personalized push notifications to boost engagement, retention, and reactivation.

Push Notification Banners

  • Designed personalized push notification banners that boosted engagement, retention, and user reactivation.

Event Banners

  • Designed 1,000+ vibrant event banners that boosted user sign-ups and strengthened retention for GenWise.

Greetings

  • Scaled AI-driven greetings to 10,000+ creations, establishing it as GenWise’s most-engaged product.

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